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Traxact: Documentation For Creative Professionals Just Got Easier!
I am from Delhi, and was a Humanities' student in school, and later joined Lady Shri Ram College for Women, where I studied English literature. My family is fairly regular, with all of us trying to push our way forward in our fields of choice. Since childhood, I along with my siblings have been encouraged to pursue our passions, and it reflects in what we do- my sister is into biological research, while my brother is a passionate drummer.
How did you start your career and where are you now ?
I have been fortunate enough to know my calling since a very early age. Social sector is where my heart and mind have always been in, and I have engaged with it in multiple forms, right from school. From volunteering with NGOs to heading one, it has been a consistent association, and continues to be so.. Both have been useful in helping me develop a nuanced understanding of my work, and also allowed for a deeper academic engagement with issues.
It was in late 2015 that I was introduced to the malpractices rampant in the creative service providing industry. Working towards awareness first, and then evolving a solution has been exciting and compelling enough to steer in that direction.
How did you get your idea or concept for the organization?
In late 2015, my co-founder, Rahul Maheshwari, initiated an awareness campaign on the malpractices and lack of organisation in the creative community. It was in early 2016 that he, a creative professional himself, found himself locked in a house by a client for close to four hours. The demand was simple- deliver the project material in exchange for the client's pittance, and not the previously agreed amount. Things went to worse, but an important lesson was learnt- that in spite of the scale of your work or the amount, have your legal and other paperwork in place. This particular incidence made us put our heads together and dig deep for a solution, and it was here that Tranxact took shape.
What is unique about your business?
Our solution is end-to- end, right from contract generation to documentation, entirely managed on the platform, with no paper hassle, and is targeted exclusively at the creative community.
What service(s) or product(s) do you offer/manufacture?
Tranxact is a document creation and management tool, providing legal and invoicing framework to creative professionals. Its features include generating contracts, e-signing, maintaining a repository of documents, scheduling invoices, keeps a track of the payment, among others. India has the largest freelance community (15m+), and a large part of it is coming out of colleges and self-taught projects where there is a culture of learning from mistakes. At Tranxact our problem statement is simple- freelance creative professionals lack resources (both monetary & infrastructural) to manage their business paperwork.
To what do you attribute your success?
I don't see myself qualifing as a "success" right now, but it has been perseverance, more than anything, that has allowed me to pursue things I am genuinely passionate about.
What made you choose your current location? Do you have exposure in working in other cities or countries other than Delhi-NCR?
From my experience of working with BloodConnect Foundation (President, 2015-2016), I have amassed considerable experience of expansion activities and co-ordinating multi-city operations. As for Delhi-NCR, I was born here, and have been glued to it so far.
What are the obstacles did you face in your venture?
Much like others starting up, we had the issue of carrying our own set of presumptions and biases on what we wanted to provide. To counter this, we evolved a practice of developing our offering with the users, and not for them. User participation by way of feedback has been an active part of our journey and continues to be so.
What are the challenges you face being a female entrepreneur?
None so far, to be frank.
What are your strengths and weakness?
I am extremely encouraging of constructive criticism, and I think that has helped me establish solid ties at work. Another strength I consider is that I am stubborn about the things I am confident about, though I am also open to being corrected where I am wrong.
As for weakeness, I feel the need to improve on my networking skills, more than anything!
Do you have any regrets while pursuing your venture?
So far so good!
Do you think you have been successful in your venture?
We are at an initial stage of growth, and it is too early to quantify success or another achievemen
If you had one piece of advice to someone just starting out, what would it be?
Too often we make the mistake of moulding the offering to what we feel is the user's need. My one advice- and something we aggressively follow at Tranxact- is to build with the user, and not for them.